SHRI SK. KHABIR UDDIN AHMED (CONTD.): If necessary, I propose to bring amendments to extend its approach to the grass-root level of technicians in time to come.

Sir, in section 15, sub-section (5), the Central Government is assuming powers to remove the Director-General before the tenure of three years. It will not be wise to vest such powers of arbitration on the Central Government. I hope that democratic norms would be devised in this respect while preparing rules.

Sir, India is having a long and praiseworthy tradition of culture and style of its own. But nowadays, a tendency is found, to grow more and more, to expose the western culture and style. Growing up our own beautiful style, our teachers, professors, the courses of studies and technical experts should take a proper view in that respect.

Let fashion run with the call of ages. The newer generations must have attachment to the taste of the growing civilisation. But the inner significance of the Indian civilisation must be restored and be enlarged to attract the whole world to our growing fashions. Thank you, Sir.


Ӭ ֤֕ (ָ Ϥ) : ֮־֤ , ֕ , ׻ ׮ֵ ֮ ִ֮ ֵ ׻֋ ֕ ֮ ֮֜ ֺ ׻֋ ׾֬ ִ֣Ԯ ֮ , ׿ Ӭ֮ ׻֙ ֜־ ״ֻօ ֣ ֣ , ׾ Ӿ֬Ԯ ֺ ֮ כϵ Ϥ֮ , כϵ ֺ ֮ ֜־ ״ֻ , ֣ ֣ ֜־ ״ֻ, ו ָ ר ߅ ֣-֣ ׮ֵԟ ֜־ ״ֻօ ָ ־ ֮ ִ ָ ֕ á߮ ݮ ݮ ϤԮ , ָ ֮֮ߵ ӡ ׮־ ָ ݮ֟ ϤԮ , ָ և ֋ ֿ ׾ ֣ ָ և ֋, ׾֬ ִ֣Ԯ ֮־֤ (ִ֯)

SHRIMATI N.P. DURGA (ANDHRA PRADESH): Sir, the Government has brought this Bill before the House to give statutory status to the NIFT. The NIFT was established two decades ago, and the Government has, now, thought it fit to make this Institute at par with other professional institutions with international benchmarking. The Bill has been examined by the SC on Labour, and that gave two substantive amendments. The first one is with regard to the definition of 'fashion', and the second one is to give representation to the Members of Parliament on the Board of Governors of the Institute. It is good that the Government, I understand, has accepted those recommendations.

Sir, NIFT has been emerging as one of the pioneering institutes in the country in the field of fashion designing with nearly 1,500 intakes every year. It is good that NIFT is fully funded by the Government. Now, with the proposed statutory framework, I hope that NIFT would transform fashion technology into a wealth-generating business by getting more assistance from the Government. I would suggest that there is a need to embed fashion technology into a textile industry which is very important for our economy.

The next point is, many people in semi-urban and even in urban areas are not aware that there is an institute in the country, which deals with fashion technology, fashion designing etc. Even if they know, they are only aware that it deals only in designing garments. Very few people know that NIFT provides courses even in leather garment designing, fashion communication, accessory designing etc. So, there is a need for bringing more awareness about fashion designing to make India a fashion capital of the world. (Contd. by 2B)


SHRIMATI N. P. DURGA (CONTD.): If you look at the textile designing, the global supply and retail chain are the key characteristics of this industry. India has a tremendous opportunity in textiles in the area of design and supply chain logistics. Design costs in India are one-tenth of that in the U.S. and there is a change in the sourcing pattern of buyers and most of them sourcing from centres close to the point of sale. So, there is big scope for India to become a design outsourcing hub and we should not miss this opportunity. India is doing somewhat better since January, 2005 when quotas on textile imports were lifted. The world trade in this segment has since then undergone a number of changes and presenting buyers with several options in sourcing. Of course, in just one year, Indian textile and apparel exports increased by 19 per cent to 16 billion dollars. This should be consolidated and doubled in the next 3-4 years.

The other point is that, in India, we are regularly having Fashion Shows where models display different designs. But in the recent wardrobe malfunction at Mumbai Fashion Week a halter of a designer's creation slipped off and in another incident another model's skirt was torn open. This is not for the first time that such things have happened. Earlier also such incidents have happened. But the Government of India is not taking any measures to prevent recurrence of such incidents. So, I urge upon the Government to issue some guidelines and make them to follow strictly.

Sir, you are upgrading this Institute to the status of an institute of excellence like IIT, IIM, etc. Now, the Government is seriously considering giving reservation to the OBCs in IITs and IIMs. If this materialises, would the Government also consider extending the same to the NIFT? If it would not, I wish to know the reasons behind that.

Finally, on the Board of Governors, you have only one representative from the Council of States. So, I suggest that instead of having one Member from the Rajya Sabha, you appoint two Members on the Board of Governors, with one lady Member as a Member on the Board. Thank you. (Ends)

SHRI MOINUL HASSAN (WEST BENGAL): Sir, I would like to put to the Minister only two questions. As I know, in reality, fashion depends on our culture, not only in respect of our nation but also in respect of any nation. In this fast-changing world, cultural exchange is going on throughout the world. So, fashion is also changing. My specific question is: What type of action is the Government of India, particularly this Department, taking to meet the changes which are taking place throughout the world and in our country also? This is number one.

Number two is that some artisans who are working at the village level and at the semi-town level, particularly in the textile fashion designing, are very poor. They are good artisans of our country and they are residing in these particular areas. What type of training is the Government giving to them to uplift their ability and to face the changing situation? Why I am asking this question is that in the Financial Memorandum of the Bill the Government has stated that there is no need for providing funds from the Government exchequer and, therefore, the Bill does not involve any expenditure and there will be no financial burden on the Consolidated Fund of India. What type of action will the Government take to improve the condition or position, particularly, of these poor artisans? These are the two particular questions. Thank you. (Ends)

á ӡ ( ֑) : כ ָ ָ, ֲ ָ ֳָ valuable, fashionable suggestions ֮ ֻ ָ פ ִ֗֟ ״׮Ù ׿ֿ , ִ ֯ ֲ Ùߙ ָ ָ ָ, ֲ ֙և ״׮Ù , .և... ָ ֋, ֮ ߅ ֲ ֓ כ ״ֻ֟ , כ ־ã

(2 C/ASC ָ ֿ:)


֑ (֟) : ... ֲ ֟ ֛օ ֲ ӡ ֮ ֵָ ָ֮ ׮ְ ־֮ ֣ ֓ ׻֋ ײֻ ֮ ֛, ײ֮ ֮ ֛օ ֮֮ߵ ֛פ ֵ֟ ײ֮ ֋ Ù؛ ײֻ ֵօ Ù؛ ׮ְ ׾ו֙ ֮֕ פ, ׻֋ כ כ ״ֻ, ֮ ׻֋ ׾֬ ָ ֓ ֟ כ 껛 , ֲ ײֻ ֮ ֛ ֮֮ߵ ֤õ ֺ ־ פ ָ ֓ Ù ׮ְ , ֻ ׻֋ ײػ ֣ ־ã ֣ ֓ פ וִָ ֛ ָ ָ כ֮ ӓ, ֙ ָ , 60  ֮ ֻ פ ׻֋ ׿ֿ ָ ָָ ֟ ӕֲ ֻ ָ ׸ ָָ ֟ , ִ ָָ ֟ , ׻֋ ߙ ֻ ֮ ֮֮ߵ ֤õ ֮ ֕ ָָ ִ֬ ֻ ֋ ֓ ָ , ׻֋ ָ Ùֱ , פ ֵ Ùֱ ֟ , ׮ְ  ֳ ֺ ֜֋ ֮֮ߵ ֤õ ֺ פ 㴲և ֮ כև և ָ߸ ϤԮ ִֻ ֛ ֮ ֮ ֤ ֵ ֛ , - ײֻ Ù ϤԮ , ֲ ׻֋ ֻ և ׻֋ ָ ָֻ ֵ֮ ֋, և ֮ , ָ Ͼ , ױ ֻֿ֮ ֮ ֤ , ֮- ֟ ֮ ֯ ֟ פ ֲ֮ ׻֋ ֮ ִ ָ ָ߸ ϤԮ Ӆ ֲ ֟ ϤԮ פ ָ ֋ ױ ײֻ Ù օ ֯ ϤԮ ֻ ֻ օ օ ֮ כ׮֙ ֮ ֮ ״׮Ù ֮ ֻ ֺ ׻ ָ ֤ ֋ ׻֋ ׯָ֮ Ù , ֯ ֺ ו֋ ָ ֣ ֮֮ߵ ֛פ ־ פ ִ֟ ֟ , His Excellency, the President of India. ™ן ׾ו֙ ꅠ ײֻ ־ ִ ֤õ , ִ ֕ ֳ ֤õ ֳ ֤õ ֳ ٙ ֣Ԯ ֮ ִ .. ִ .ߕ, ו֮ ֮ ׮ֵ ־ ָ ׸ו֛ ִ֟ ײֻ ֵ֤ օ ׻֋  ֟  ׮ְ ֋, פ ִ .ߕ ׯϵ׸ߕ ֮ ֻ ֮ ִ AICT ִ֬ ֟ Ù ֵ ֋ , ֲ ֻօ  כ֮ ֵױ֮ ָ ֮ כӛ ֟ ֵ ָ ׸ 26 ָ ֯ , UAE 18 ָә , ָ כӛ Ù ֕ ߲֮ ӓ ָ ֤ Ù ֋ Ù -ֵֻ֛ ֮ כӛ ִ 100 ָ ֌׸ ֮֮ߵ ֤õ ֛פ ֲ ִ ֟ ֓ ֯ ִ ֯ ֋ , ִ ֛ ָ֛ , ׸־֮ ֻ , ֮ և ָָ ֟ , דֵ ֠ ָ ׮ְ ? ָ , ֮ , ֮ ׻֋ , It's your right.(ֿ: 2D ָ)


֑ (֟) : ֮ ׸ָ ֮ ֮ דֵ פ ֛ , פ Ӳָ ׸ ׻Ù ꮮև ֟ , ꮮև ֮ ֛ , Ӭָ߮ , ֟ Ӳָ ֟ , ֮ ֛ difficult ֻ ֤ ָ medical grounds ָ ִ , ֮ ׿ֿ ֵ , ֲ ֮ ֛ , ֮ ֓ ֟ ֮ ָ ֓ Ӳև , Ӳև ֻ ֟ ß ׮ֻ long run ָ Ù , ׾֬ ֮ , ֮ ֻ Ù ׻֋ ָֻ Ù ֵ֮ ֛ Ù , ֛ ׻֋ ֺ ֻ Ù ׻֋ Ӭָ߮ Ù ׮ִ ָ , Ӳև ֵ , Ù ֮֮ ָ ׸ ֻ ֻ Ù ׸, ָ ֋ ָ Ù ָ ָ ֻ Ù ׸

ֲ߸ ߮ ֤ ꇮ ֮ ֤ ָ ֵ֟օ ׻֋ ֮ ֕ ָ artisans , ׻֋ clusters ֵ ָ Ù ֟ ӓ- Ϥ ִ 10,000 ָ߲ ߓ ߾֮-֮֯ , ׿׻ֵ ֣ ״ֻ ָ Ù ִ ִ ֕ ״ֻ , - ԙ, ֬ Ϥ, ָ֟, , ׿ִ ֻօ ֯ Ùߙ ֯ ֕ פ ֯ ֟ , וֻ artisans ׻֋ ׸ , פ NIFT , NIFT Ù ֮ , ־ פ NIFT ֋ ֮ ֟ , Ù ׸ ֋ ֋ ֮ ֋Ӆ ִ֟ ֕ , ֵ֤ օ

ֳ֯ן , Ӭ ֤֕ ֛ ֟ ֮֟ NID ֮ ״׮Ù ֋ כևָ textile , ׻֋ ֯ ֮ á ֮և, ֤ ֤ ֛ ֛ ֯֟ ֤ ֛ ׮ֵ , כև á ֮֋ ֋, ֤ ֛ Western Countries ֮ ִ ֟ , ָ ֟ ָ ֮ , ֮ ֟ ֮ introduce ֻ ֮ imagination ֮ ִ֟ ֮ ֵ ߕ ß֮ ֻ֮ ̸֕ ߱ ܵ ֟ ֯ ֕׸ ֟ ָ ֯ Ӿ ֋, ָ ׳ ߓ ֛ ֟ routine ֟ ָ ֯ ֲ֤֤ ״ֻ, ֯ , tribal , ו֮ ׻֋ ֮ , it is a routine. backless ֻ ִֻ , ֯ Ӿ և, ֛ ֟

Ӭ ֤֕ : ֲ֕ ֟ , ָ߲

֑ : , ָ߲ , routine

ߴ֟ Ӥ ָ : , ָ߲ ֕

֑ : tribal ֟ , periphery , ֛ ֟ routine , ֮ ִ֕ ־ã ָ ֛ ֟ Backless ֻ ִֻ , ֟

ϟ֯ : ӡ , ָ - ֌ ָ ,

֑ : ֮ ֮ ִ ָ ֯ ָ߸ ϤԮ , ו ֮ ֻ ׾ן ֓ ֲ ß֮֮֯ , ָ ֮ ׾ן ֟ , ָ ֋, ֺ פ ׾ן ֟ ׻֋ ֯ ָ ֮ ׮ֵ ֋, ֯ ֕ և, ֯ և, ֯ ӟ- և, on record ׸ Western Countries India ֮ ֛, India fashion imagination , ֮ ֻ פ fashion hub ֮, ָ ֙ 2E/AKG ָ ֿ:


֑ (֟) : ִ֟ ֙ ֲ ׮ְ ײֻ ֺ ָ ֤ օ ו֮֟ ֮֮ߵ  ִ ֤֮ - , , Ӭ ֤֕ , ֤ , ֛פ , ֺ , ֲ ֳָ ײֻ Ù և ֮, ֓ ׾ ֋, ֮ ׻֋ ׾ ֋ ָ ֓ כ ״ֻ, כ ֣ ׮ֵ ָ ָ֯ ֜ , ߕ ״ֻօ ֲ ֣ ֯ ֣Ԯ ײֻ ֳ ֮ ֛օ ֮֯ ־ פ ֲ ֯ ֣Ԯ ־ִן , և ߜ, ֮ ׮ֵ , ״ֻꅠ ֲ ֣ ֮ ֟ ִ֯ ֮־֤ (ִ֯)

MR. DEPUTY CHAIRMAN: The question is:

That the Bill to establish and incorporate the National Institute of

Fashion Technology for the promotion and development of education and research in fashion technology and for matters connected therewith and incidental thereto, be taken into consideration.


The motion was adopted.

MR. DEPUTY CHAIRMAN: We shall now take up clause-by-clause consideration of the Bill. In Clause 2, there is one amendment (No.3) by the hon. Minister.

Clause 2 - Definitions



3. That at page 2, for lines 10-14, the following be substituted, namely,-

'(e) "fashion" includes a popular trend or a lifestyle, specially in styles of dress and ornament or manners or behaviour or the business of creating, promoting or studying styles in vogue or the designing, production and marketing of new styles of goods, such as clothing, accessories, craft, cosmetics; and the words "fashion technology" with their grammatical variations and cognate expressions, shall be construed accordingly;'

The question was put and the motion was adopted.

Clause 2, as amended, was added to the Bill.

MR. DEPUTY CHAIRMAN: In Clause 3, there are eight amendments (No.4-11) by the hon. Minister.

Clause 3 - Establishment of the Institute



4. That at page 2, after line 37, the following be inserted, namely, -

"(b) three Members of Parliament, two from Lok Sabha to be nominated by the speaker of Lok Sabha and one from Rajya Sabha to be nominated by the Chairman of Rajya Sabha;"


5. That at page 2, line 38, for the bracket and letter "(b)" the bracket and letter "(c)" be substituted.

6.     That at page 2, line 39, for the bracket and letter "(c)" the bracket and letter "(d)" be substituted.

7.     That at page 2, line 41, for the bracket and letter "(d)" the bracket and letter "(e)" be substituted.

8.     That at page 2, line 43, for the bracket and letter "(e)" the bracket and letter "(f): be substituted.

9.     That at page 2, line 46, for the bracket and letter "(f)" the bracket and letter "(g)" be substituted.

10.That at page 3, line 1, for the bracket and letter "(g)" the bracket and letter "(h)" be substituted.

11.That at page 3, after line 11, the following be inserted, namely,-

"(7) It is hereby declared that the office of the member of the Board of Governors shall not disqualify its holder for being chosen as, or for being, a member of either House of Parliament."

The questions were put and the motions were adopted.

Clause 3, as amended, was added to the Bill.

Clauses 4 to 34 were added to the Bill.

MR. DEPUTY CHAIRMAN: In Clause 1, there is one amendment (No.2) by the hon. Minister.

Clause 1 - Short title and commencement



2. That at page 1, line 4, for the figure "2005" the figure "2006" be substituted.

The question was put and the motion was adopted.

Clause 1, as amended, was added to the Bill.

MR. DEPUTY CHAIRMAN: In the Enacting Formula, there is one amendment by the hon. Minister.

Enacting Formula




1. That at page 1, line 1, for the words "Fifty-sixth" the words "Fifty-seventh" be substituted.

The question was put and the motion was adopted.

The Enacting Formula, as amended, was added to the Bill.

The Title was added to the Bill.


That the Bill, as amended, be passed.

The question was put and the motion was adopted.


MR. DEPUTY CHAIRMAN: Now, we take up the reply of the hon. Minister on the discussion on the working of the Ministry of Information and Broadcasting.



THE MINISTER OF INFORMATION AND BROADCASTING (SHRI PRIYARANJAN DASMUNSI): Mr. Deputy Chairman, Sir, in the last Session of Parliament, I had the privilege to initiate the discussion on the working of my Ministry, i.e., the Ministry of Information and Broadcasting. I am highly thankful to all the distinguished Members, like Shri Rajeev Shukla, Shri Ravi Shankar Prasadji, Shrimati Brinda Karatji, Shri Shyam Benegalji, Shri Perumalji, Shrimati Jaya Bachchanji, Shri E.M. Sudarsana Natchiappanji, Shri Shatrughan Sinhaji,, Shri R. Shunmugasundaramji, Shri Tarlochan Singhji, Shri Moolchand Meenaji, Shri Manoj Bhattacharyaji, Shri Ram Narayan Sahuji, Shri Kripal Parmar, Shri Shantaram Laxman Naikji, Shri V. Narayanasamy and Shri Janardhana Poojaryji for their rich contribution to the debate. A few of them are no more the Members of the House, yet, I value their suggestions and their understanding of the present scenario that is being there in the film world, in the Prasar Bharati and in the print media.

Sir, at the outset, I would like to inform the House about the three historic decisions which were taken after the debate was over, which, I hope, my predecessor, distinguished colleague, Shri Ravi Shankar Prasadji will also appreciate. The first decision is in regard to the DAVP.

(Contd. by 2f)


SHRI PRIYARANJAN DASMUNSI (contd.): There has been a longstanding complaint about the circulation check and the network check. The earlier policy was that after the year 2000, there shall not be any check on the circulation of small newspapers. I have increased it up to 6,000. Up to 6,000, small newspaper circulation should not be subjected to any check.

There was a decision earlier that for a newspaper above 75,000 circulation, it would be assessed by the ABC mechanism. I have decided not to subject these under the ABC mechanism for those who have circulation from 25,000 to 75,000. It should be done by the statutory auditing institution, which has been the longstanding demand of various newspaper groups. But above 75,000, the mechanism, as it stands today, shall continue.


Sir, I would also like to inform the House that there has been a very strong opinion, especially from Smt. Brinda Karat and many others pertaining to the Prasar Bharati and also to the Ministry. I had the privilege to interact with almost all federations and all groups in detail. And, after the appraisal, the Prime Minister was kind enough to appoint a group of Ministers, which is sitting from the 18th of this month. This Group of Ministers shall go into the entire gamut of the whole Prasar Bharati and its functioning from the base-level to the top-level. Sir, the fact remains that the employees of the Corporation, from the day the Corporation was formed on 23rd November, 1997, we are treating them as deemed to be deputationists from the Government. At the same time, we started giving them benefits like admission to Central schools, to the CGHS benefit, and many other benefits. I sympathised with them and I assured them with the positive outcome of the Government and we shall stabilise it.

Sir, another complaint was about the grievance mechanism. The employees were to go here and there, from pillar to post and nobody heard them. I am also going to announce a grievance redressal system within the Ministry so that periodically they can come with their issues and we can respond in a positive direction.

Sir, much has been said in the House in the debate about the growing trend of a few channels violating the advertisement code regulations and the programme code regulations which are absolutely necessary, which has been not checked and so on. Sir, true it is, the tendency has gone beyond a certain magnitude. We are issuing show-cause notices, hundreds of them.

Therefore, Sir, I am to inform the House that with effect from 24th May, I am going to appoint a comprehensive task force which will submit its observations within thirty days. The task force should not represent only the people in Government but also from various walks of life, like viewers to have their point of view on the growing obscenity in the name of advertisement, the wrong projection of women and womanhood as such in the name of using an advertisement. The entire gamut should be looked into.

Sir, you also had raised this issue and the task force would represent not only the Government people but also people from women's organisations, people from viewers and then we shall come out with a positive decision on the necessary regulation, to amend the advertisement code and the programme code.

Sir, I would also like to give a good news to the House which, of course, my distinguished predecessor, Shri Ravi Shankar Prasad, also pursued to expand the network of Doordarshan and All India Radio. All India Radio's own FM station in the North-Eastern States issue was a long-pending demand because North-Eastern States and island territories are having various kinds of ethnic aspirations in terms of their language, in terms of their culture, in terms of their own folk arrangements and other things, which could not be focused by the only one channel of the North-East. Therefore, Sir, we proposed to the Cabinet to have additional two channels. The software cost would be not more than a hundred crores of rupees. The hardware and other mechanisms are required. This is aimed not to carry the FM channel of the All India Radio to the prime towns like Guwahati, Silchar or Kohima, but to the interiors where the ethnic aspirations of the people of the North East, especially the teenagers, can be attuned to the FM, managed by the All India Radio. And to improve the capacity of the low power transmission to high power transmission in Kokrajher and the entire North-East as well as the island territories, the Cabinet has cleared more than Rs.400 crores, a special package for this programme which we are launching very shortly. (Contd. by 2g)


SHRI PRIYARANJAN DASMUNSI (CONTD): This is for the North-East. Sir, in regard to the problems of shortage of staff and technical things, you will appreciate, Sir, not from today but from the last 10 or 12 years, the Finance and Expenditure in order to downsizing the whole arrangement of the administration did ban many vacancies to be filled up. So, What I am trying, Sir, I am going to the Cabinet once again, at least, to give priority to the technical vacancies where the programme quality depends on them, where the engineers presence is important for signalling and transmitting the things, at least, to give that, or, if not, the direct recruitment posts could be converted into the promotional categories of the existing one who toil for enough years in the Doordarshan and Prasar Bharti so that at least they could be satisfied. The unions and the workers also told me that this would be a positive outcome, if in that direction also we can proceed.

Sir, I come back to the NFDC. The NFDC did a very great job in the past. Very eminent directors, eminent producers and eminent artists made historic contribution to the glory of the Indian film through many NFDC programmes. But it is a fact that NFCD's financial support WITH the cost that is going up now was not substantial in order to accommodate the decisions of the directors and the producers, the amount that is to allot. Therefore, Sir, I have increased the capacity of the NFDC this year, and how NFDC will function in the new order, through the new management, I am going to Mumbai calling the full meeting, and the NFDC directors in the past, who took part in the NFDC programmes, to obtain their views and to give a retrial to the NFDC in a bigger dimension. Sir, also I am thinking to have a regular NFDC Festival every year so that the NFDC's promoters and supporters gain a new momentum for their involvement in this programme for creative documentation, creative programmes and creative contribution. This is about the NFDC. Sir, immediately after the Parliament Session is over, I have fixed my plan to go to Mumbai, inviting all those who had been in the NFDC programmes in the past, at least, those who are alive, and those who like to come nearby. I will be too grateful in this matter if the experts in this area continue to help me, guide me, and advise me to further strengthen the NFDC. At one stage it was a situation that NFDC should be closed, it is not earning profit, it is not seen. But I personally feel, Sir, after taking over the Ministry that always in terms of profit and loss, the creative art and the creative contribution should not be gauged and scaled in the Ministry of Information and Broadcasting. One has to be placed in a proper pedestal, to give more trial and more trial. After all the NFDC's films which mostly I have personally watched from all directors, those are really classic, those are really the crown of the Indian cultural panorama so far as film is concerned. If those are considered, not sufficiently money earning agency, and, therefore, we are to close the NFDC, I disagree with that point. Therefore, Sir, I shall continue it with a greater vigour and I do hope the ultimate choice of viewers and the ultimate choice of the market, at one stage or other shall come around such kind of creative contribution in the country. Let us not assume that the entire viewers have gone to that kind of scale of private entertaining programmes which are now being shown regularly on various private channels and that was the only crying need of the country; I do not agree with that. Therefore, Sir, I feel I shall go to that direction. Sir, I would like to further respond to the Members' queries on one very important matter - where lies the Prasar Bharti today. It is a Corporation by Act, to enjoy full autonomy. But the Corporation has no money raising capacity and fund raising capacity, and therefore, it had to depend on the budgetary support. How long the budgetary support will feed the Prasar Bharti? Sir, the employees feel, you will be surprised to know, that we should repeal the Prasar Bharti Act and bring it back to the Government as it was, maybe, for their own survival and future. (Contd by 2H)


SHRI PRIYARANJAN DASMUNSI (CONTD.): People at large in the democratic circle do feel that Prasar Bharthi should function as an autonomous corporation with full autonomy on its own sound footing. But Prasar Bharathi's revolutionary programme is not in that order. Excepting few cricket interventions, hardly I found they could gather that much of money. Besides the other activities I do not like to accuse any individual about the manipulations and corruptions and other things. Even If I clean out everything, even then I felt the Prasar Bharathi needs a new direction to augment its own resources and resources can be augmented in three directions. Direction (1) more quality advertisement in terms of production in comparison to private channels could give some more revenue to Prasar Bharathi. (2) To provide the programme which has not only a marketability but a loyalty type of right to sell or to use to other private channels in future; and thirdly, Sir, I felt that Prasar Bharathi, specially the Doordarshan -- I am not talking about All India Radio -- is still learning on a sound footing and they can do better. Fourthly, what I felt was, the huge archives at the disposal of the Prasar Bharathi, both in radio and in Doordarshan, if those could be completely modernised and digitalised and could be marketed properly, I do feel, Sir, the revenue earning of Prasar Bharathi would not be any problem. Though in a humble way they began...

SHRI RAVI SHANKAR PRASAD: Hon. Minister has raised a very good point. Mr. Minister, I would like to remind you that the records, archives of AIR and Doordarshan are phenomenal. They are not only the archives of these two institutions; they are the archives of our nation. They contain the records of our history. I will mention about the Films Division. Their records are phenomenal. The reason is it is all getting dissipated, destroyed. Please emphasise upon digitisation. Now, I will appreciate if I know the result of that expenditure on digitisation? Is there a time frame fixed? I would be grateful if you can tell me that.

SHRI PRIYARANJAN DASMUNSI: Thank you, I will reply. Sir, I would like to give you one example. When I went to Bangalore a few days back to open the selling of the cassettes of the archives, at least, 100 senior citizens came to me to enquire about Paluskar's cassettes, to enquire about Subbalakshmi's cassettes and there was a big queue. I found that there was a buyer. Therefore, Sir, we have taken a positive step now to digitalise the entire archival document of Doordarshan and All India Radio. Hopefully, Sir, by the first week of June another show will be held in Delhi where the classical cassettes will be marketed once again from the position of the treasury of Prasar Bharathi. With regard to Photo Division, I will give you one important example, which kept our relations with Saudi Arabia so strong. Sir, the Saudi King was our guest on 26th of January, in Delhi. Sir, on 25th January morning, I was the accompanying Minister of the King of Saudi. He suddenly told me, "can you give me a photograph when my great grandfather and others came 50 years back to Delhi, when Pandit Nehru was alive? Can you collect that photograph for me? That is my million-dollar treasure when Abul Kalam Azad was alive and everybody was there. I was told in my family about that photograph and at that time Delhi was so open. Each one was driving in an open car. I came in the delegation as a young boy and I still remember that in our treasure everything is there excepting that document". It was 25th January morning. Sir, 26th January was a holiday. I knocked the door of my Photo Division. Sir, I must salute them. The whole night they worked and collected the whole treasure of the past from the dust and I presented the album. He readily agreed that it is a million dollar treasure to me and I wonder how your Photo Division preserved the 50 years' back document with such perfection.



SHRI PRIYARANJAN DASMUNSI (CONTD.): The workers worked the whole night. That gave me confidence that even in Photo Division, if you preserve documents, they will have immense value, both in respect of our international relations and in terms of our national history. Therefore, Sir, I have attempted to prepare Photo Division archives also.

Sir, I come back to the most important point which Shri Ravishankarji has mentioned. In fact, this point was also stated to me by senior leader of our country who is now no less than the hon. Speaker of the Lok Sabha, Shri Somnath Chatterjeeji, the hon. Prime Minister, Dr. Manmohan Singhji and Madam Soniaji that the Films Division is the treasure of the past. And, I have no hesitation to say that the Films Division has been managed very shabbily and in a very bad manner. Hundreds of documents are piling up. There is seepage. The rooftop is not sealed. I have gathered all the information and assure the House that you will find at the end of the year one of the most strongly, possibly, technically managed achieves of the Films Division. The hon. Prime Minister has told me that money is not the issue. You go ahead with the modern experts to preserve this treasure. The treasure of the Films Division alone has such a marketable value that you cannot think of how much money we can get. I did do intervention for which, I think, a few of my colleagues in the Films Division got hurt. Sir, without the knowledge of the Ministry a thing had happened. One day some friend came to me from Mumbai. In mobile telephony, the voice of Gandhiji or the voice of Subash Chandra Bose -- Chalo Delhi -- or the voice of Abdul Kalam Azad or the voice of some great leader has been sold to use in mobile telephony at a cheap price without any consideration. I immediately stopped it. I suspended the Director of the Films Division. I said that such a golden treasure cannot recklessly be marketed and sold to one company to monopolise and I stopped it. After that, I felt, if such voice, such treasure, is preserved properly, if it is marketed, it could fetch a lot of money and the same could be fed to archives again to expand its horizon. Therefore, in this direction, I have also taken a very strong step instantly when I got the message.

Sir, I feel the way the Films Division's programmes worked in the form of documentaries in the past is great. I remember, when I was a school student, the Bhakra Nangal was opened. The first knowledge of my Bhakra Nangal was in my student days through a documentary film. On those days the Field and Publicity Division used to go to villages. Therefore, I give immense value to documentaries of the Films Division. And, adding strength to it, we are inviting more documentary-makers to come under our umbrella so that we can support them, finance them and give them, if necessary, some in-house technology to come up to the expectations of other competitors.

Sir, I would like to say about the sting operations. It is much talked about in the country now. Normally, it is an established fact that the bribe-taker and the bribe-giver are equally guilty to be tried by the law of the land. If I give bribe or if I take bribe, I am guilty. But, in the media parlance, there is another perception. It is, whether a media personality or media correspondent has a fundamental right to invade privacy of someone who is an important personality in the country -- be it an MLA or an MP or a Minister -- and to have something which he does not do in accordance with the law of the land and the Constitution of India or the rules of business. So, there is a debate going on. At the end of the day, I feel, personally, that self-regulation of channel and print media should continue. We shall not give any direction or dictation or imposition. But, all the time, it is the Income Tax Department, it is the law of the land should find out who takes money, who gives money and what is the source. That is not the prerogative or not within the domain of the I & B Ministry. In spite of all these things, our Government policy is not to impose any regulation on any media, on any journalist, on any correspondent in any manner whatsoever. The only complaint/redressal mechanism should be the Press Council of India. If the Press Council on their own comes forward to strengthen their teeth, we will look into. The Government as such, by its own policy, shall not interfere with the right of journalists and their fundamental views on issues of the country, be it in print or electronic media. That I would like to make once again clear. (CONTD. BY USY "2K")


SHRI PRIYARANJAN DASMUNSI (CONTD.): Sir, now, I come to the issue of magazines. In the globalisation, a few magazines have come. A few magazines are so desperate to get into the market that they use various devices. And, I must honestly confess in the House that even one of our distinguished lady Members of the House was not spared by a magazine called 'Mackenzie'. I have studied the legal position, the technical position and I am going to take a very strong stake. I am not satisfied with their explanation. I would like to set a model that in future others who come to trade in India do not repeat the same thing. I have got various representations from various women organizations also in this regard. I am dealing with it very firmly. Hopefully, within another fifteen days, I would be able to take the final action. I am taking a precaution that if I take an action, they do not go to court and reserve my order. That's why I have taken a little more time.

SHRIMATI BRINDA KARAT: Sir, I am grateful to the hon. Minister for his very sensitive comments, now, when he was replying. But I would just like to draw your attention and, through you, of the House that, unfortunately, although I had approached the Police Commissioner of Delhi after speaking to the hon. Home Minister and given the details of the magazine, who owns the magazine -- this is an American magazine, but it is published in India; they had morphed a photograph, which is the most ridiculous and illegal act on their part --- immediate action was not taken. The man should have been arrested there and then. Unfortunately, in spite of the fact that as a Member of Parliament I had given necessary details, and an FIR had been filed, no action has been taken by the Delhi Police, till date, despite my having spoken to the Commissioner of Police in this regard. Because of the election campaign, I was out of Delhi for the last two months, I could not personally follow it up. Since the Home Minister is in the House, and he was also very kind enough to speak immediately to the Police Commissioner. If a Member of Parliament is subject to this kind of thing and no action is taken, I don't know what other women will face. Though the Minister of Information and Broadcasting has said what he will do in his jurisdiction, the Delhi Police should also act against the person.

SHRI PRIYARANJAN DASMUNSI: Sir, the Home Minister is present here. I hope, both of us shall jointly deal with it.

THE MINISTER OF HOME AFFAIRS (SHRI SHIVRAJ VISHWANATH PATIL): Sir, it goes without saying that we will look into it for a proper, appropriate and immediate action.

SHRI PRIYARANJAN DASMUNSI: Sir, with regard to the Film Publicity Division the point that I would like to mention is this. This Division is very weak, now, at the moment -- my distinguished colleague predecessor also knows it -- because of the budgetary curtailment and other things. But, I feel, the kind of innovative programmes, which are coming after the passing of the Right to Information Bill, a new era has opened. The rural masses of India should be absolutely kept informed of the updated information of the Government's planning and programme. Therefore, Sir, I am going to revive, in a new dimension, the Film Publicity Division, in order to reach not the urban area, they have regular access to the TV channels, but the remote village areas where the people would like to be updated about the latest programmes, like, what the Sarva Shiksha Abhiyan is; what the Rural Employment Guarantee Programme is; what the family planning drive is; what the Literary Mission is. All these things should be known to them. I would also like to say in the House that in the naxalite-infested areas -- where social issues are very prominent, like land reforms; like social injustices to the women; like the issue of drinking water; like the self-employment programme project under the Panchayati Raj -- on these issues, administrative apparatus can be dealt with by the State Government, but the positive approach of the development of those areas, tribal areas, hill terrain, should be carried out by the Film Publicity Division. I have earmarked their work for this year. They should go there. Therefore, I am going to improve the functioning of the Film Publicity Division in this direction also. An educated man can write a letter, with twenty rupees, to get information from the BDO or the DM under the Right to Information Act. But, an ordinary wage earner might not be knowing what the minimum wage of the State is. He is being exploited. So, all these information can be provided through the Film Publicity Division. If I can go to the villages, I hope, the villagers will know what their rights are, and what he gets from which programme. Therefore, Sir, I have taken this decision in that direction also. I am going to act in this manner. (Contd. by 2l -- VP)


SHRI PRIYARANJAN DASMUNSI (CONTD.): Sir, I will come to the Song and Drama Division. It is a wonderful Organisation which once upon a time used to give the basic feedback to the nation and the people. I remember, Sir, the wars in 1962 and 1965. We were college students in those days and it was only the Song and Drama Division which enthused the core essence of patriotism throughout the length and breadth of this country. That Organisation, unfortunately, is very weak now. Artistes do not get that kind of remuneration. And they are casual workers. They dance for two hours and the kind of support that they get makes me feel really sad and I shed my tears. Therefore, I am going to classify these two like this. The top class programmes on contract will have a different kind of rate. The regular programmes, in the regular panel, should be dealt with in a regular fashion, not at the existing rate but by improving it. And, I am addressing the total issue to the Finance Ministry, once again, to give them this support back.

Regarding the talent of the Song and Drama Division, I can tell you that it is beyond imagination what good talent they have. Sir, the entire All India Radio Musical Wing, those who play concerts, I can tell you, is unparalleled by any private concert group of India. It is unparalleled by any international group of orchestra. But, Sir, the talent is not honoured.

I now come to films, Sir. I got a query from a great artist, Shri Yesudas. He was telling me that gradually in the film industry real, natural talent of Pakhawaj, Sitar, Mridang, Tabla are going out. Why? All are using the Synthesizers. It is quick, easy and less costly. But the natural talent of this country is dying down. Therefore, Sir, I am actively considering to give the Best Music Direction Award in the films, whether we should include these categories. Yes, it could be awarded. If it is really orchestrated by the natural musicians, then only they can survive; otherwise, their number will get wiped out. All are using the Synthesizers. One Violinist came to see me the other day in Bangalore. He was in tears. He said, "I tuned for such huge classical films with violin. But, for the last three years, I have not got a call for even Rs. 50!" I do agree that Synthesizer is required to minimise the cost. Shri Shyam Benegalji is here; he is more knowledgeable than me. But, at the same time, in judgement of the quality of the musical direction programme and the base song, if you adjust the Synthesizer as a quality programme and not the natural talent, then, natural talent will not get justice. Therefore, for the next Award giving programme, I am actively considering suggesting this mechanism to the jurists and others.

Sir, in regard to the advertisements in the newspapers and others, our policy is very clear. Their rating is based on the circulation. But, I would like to announce in this House today that the rural newspapers, throughout the country, carry on a lot of information which is picked up by the major newspapers later on. It is they who collect the information as to why the dam is collapsing. It is they who collect the information about why there is drinking water scarcity. Then the collective information of those gets a headline by a Special Correspondent once in a while in the big newspapers. Therefore, Sir, I felt it proper that small newspapers advertisement fund budget and the rate should be increased than what it is now. I am going to do it throughout the country. That I will do, not sitting here in Delhi, but in each State capital and the district headquarters, with the help of State apparatus who can guide us in this matter.

I do not want to take much of your time. Most of the points I have answered. I will attempt the last point now. I know that it is a very controversial point. I, as a Minister, confess in the House that in the name of music albums, in the name of late night, midnight, prime time channels, in the name of crime report index in the private and other channels, unfortunate, accidental, shocking things are coming up everyday. (Contd. by PK/2M)


SHRIMATI BRINDA KARAT: What is accidental about it?

SHRI PRIYARANJAN DASMUNSI: I am just explaining that. Accidental in the sense that if a journalist feels he has a right to report the crime, up to that it is perfect, but to create a sensation by repeating the cruelty five or ten times before the children, and how to operate the kill, then, it is accidental on the part of that journalist; he should avoid it. Sir, as a Minister, I cannot dictate, I cannot guide; it is self-regulation. But, Sir, I would like to take the House into confidence that obscenity of any nature cannot be allowed in the name of showing music album. See, the music is love the nature and love water. I have heard a song saying, the beloved has come back, father died, parent died, you come back. There is another song. I repeat that song, and that is, the rain has come, yet you have not come. It is very good and romantic. But without any relevance to the theme of this song, the kind of scene it is being placed in the order of the music album is absolutely nonsense, and it has no relevance to it. Therefore, Sir, I am calling a meeting of all the channel editors at the end of this Session to invite their opinion on how to regulate it. If self-censorship mechanisms of the private channels are not imposed on them, they are free; they can do whatever they like. This is intolerable. It is creating problems. Sir, I gave you an example. In Belaghat in Calcutta, one small boy died after seeing a film 'The Children' --how to play the game of hanging around. The game of hanging was shown in the film-- knocking the rope, tie with the fan and get in, or, putting a young brother into the fridge, then closing the door after which he died.

SHRI CHITTABRATA MAJUMDAR: Not only one, there are four or five such cases.

SHRI PRIYARANJAN DASMUNSI: Yes. Sir, these are being reported and shown in many orders. It is difficult for the Ministry to control all the private channels throughout the day. Therefore, Sir, I am seeking the advice of the private channel editors. I am calling them. It is my appeal, through this House, that in the name of crime reporting, don't show the cruelty time and again, at 10.00 p.m., at 9.30 p.m., at 10.30 p.m. in such a manner. While even women fell sick, they tell us. And the rape incidents and other incidents, the way it is being placed in the name of crime reporting, it is absolutely intolerable. Therefore, Sir, reporting part is okay, but displaying the whole crime, motivating and glamorising the whole crime as if the criminal is a glamorous person, I think, time has come to find ways and means to disapprove it and discourage it on all the channels. Sir, I would not like to mention any of the channels. I have detected 16 channels in India. In the name of prime time, which they should show, at least, after 11.00 p.m., they start showing it at 9.30 p.m., at 10.00 p.m., and, sometimes, in the noon, in day time. Therefore, Sir, I have planned that instead of announcing anything I shall call a meeting, then, I will come back to the House with what I have been able to achieve involving all of them.

Lastly, Sir, I come to fashion channels. Fashion is good. It is an industry. It encourages industry, trade and commerce, and nobody is opposed to any fashion, whether boys or girls. But some kind of fashion shows which are literally, totally and completely nude are being purposely hired by some channels to increase their TRP at some time. Therefore, Sir, this will also be in my agenda when I talk to the private channel editors and the management to discuss the issue. Sir, these are the things and ideas of the Ministry in which I am addressing this issue, and also the Censor Board certification regulation. I am putting a new teeth in the order that issue of animal, use of animal, should not be done in a film without comprehensive concurrence of the Animal Welfare Board. I came to know that in many films animals are used-- we see only a part of the film-- but before and after how many die and how many have taken care of veterinary system is not being noticed. Therefore, strict stipulation I have introduced, advised and directed. The only thing I feel, Sir, is that experts in the film should be involved more in the censorship arrangement than the nominee of simple political worker or the politicians. (Contd. by 2N/PB)